In its continuing effort to expand its footprint across the regulated market gaming space, Malta-based software development company Red Rake Gaming has agreed a new content deal with leading Italian operator BetFlag.  

The collaboration will see the player-focused developer provide a range of its market-leading slots to the operator’s online domain, betflag.it, for what Red Rake Gaming identifies as one of its “biggest growth markets.”

Strategic alliance:

Under the terms of the agreement, BetFlag, which since its launch in June 2012 has grown to become one of the “top ten most influential” bookmakers in Italy, will launch a diverse assortment of the provider’s top-performing games designed especially with the Italian market in mind. The transfer will include Red Rake Gaming’s record-breaking Super 15 Stars. Released in June 2020, the video slot combines the features of the Super Stars game series, all of which have met with success in the Italian market.

Other titles that will be made available to the operator’s players include Parrot Bay, 1st of the Irish, The Asp of Cleopatra, and Million 777, which offers 1 million ways to win, as well as an extra minigame, and multipliers. Each of the games continues to maintain top-positioning across Red Rake Gaming’s global network.

Mutually beneficial:

Commenting on the new collaboration, Managing Director for BetFlag, Domenico Galizia said…

“Every week our offer is constantly expanding, offering all customers new and enjoyable gaming experiences. We are very excited about the collaboration with Red Rake Gaming and look forward to achieving important success goals together.”

Established in 2011, the Valencia-headquartered online slot, video bingo, and video poker developer continues to grow its presence in the European county, with the new partnership enhancing its already substantial client portfolio in the market. The firm’s engaging and feature-rich content is quickly becoming a favorite among players in Italy.

Local audience:

Also commenting on the new partnership agreement, Managing Director for Red Rake Malta, Nick Barr stated in the company presser that over the past year they have continued to increase their footprint across the regulated market gaming space, with Italy being one of their “biggest growth markets.”

We are delighted to partner with BetFlag who have been prominent in the market for many years, which in turn highlights how well our content resonates with the Italian market. We look forward to being a part of BetFlag’s continued success in the market and look forward to working closely with the BetFlag team,” Barr said. 

Company productivity:

The deal is the latest in a series of distribution partnerships for the developer, with the agreement following similar tie-ups with platform developer ESA Gaming and MegaRush Casino, as well as the release of Flamingo Paradise, Red Rake Gaming’s new Caribbean-themed 5×3 reel, 50-paylines video slot that comes complete with a whole host of exciting features!




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